GoHighlevel Vs. Linktree Who Wins the Battle?

According to GetApp surveys, around 13% of SMBs believe a CRM won’t benefit their business; surprisingly, around 22% don’t know what it is. Did you know that the CRM market exceeds $65 billion now? Making it the largest enterprise software. With so many options available in the market, it can get challenging for businesses to choose a platform that best fits their needs. 

In this blog post, we will compare two of the biggest names in the CRM market, GoHighLevel and Linktree; let’s see which platform wins the battle and, most importantly, which better fits your business.

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GoHighLevel Vs. Linktree – An Overview


GoHighLevel provides various features designed for simplifying and automating marketing and customer management processes. With GoHighLevel, managing campaigns from a single, user-friendly dashboard, following up with leads via phone calls, emails, or text messages, and streamlining prospect leads are all much easier.

Utilizing its AI and machine learning capabilities may reduce the need for other software and handle interactions more effectively.

In addition to these fundamental features, GoHighLevel removes the requirement for several software programs in your tech stack. This can increase overall efficiency while also saving you money.


With Linktree, you can create a customized micro web page that is linked to all your social network accounts and other relevant pages.

After that, you can use your Linktree link on every social media network. For instance, you would copy and paste your Linktree link into the Instagram bio’s website area. This will give your followers simple, one-click access to all the web locations where your content is available. When they click on the link, they will arrive at the Linktree page and see what you have chosen to display; this can include links to:

  • Blog
  • Website
  • Snapchat
  • Instagram
  • TikTok
  • YouTube and other social media accounts that you may have.

GoHighLevel Vs. Linktree: Key Features Comparison

Features GHL Linktree


All-in-one marketing, sales, and CRM platform

Creates a personalized & customized page for all your important links


  • Landing pages & funnels
  • CRM
  • Email Marketing
  • SMS Marketing
  • Website Builder
  • Customizable Funnels
  • Video Hosting
  • Reputation Management
  • Blogging Platform
  • Automated Features
  • Clicks and Views Analytics
  • Redirect Link
  • Mailing List Integration
  • Prioritized Links
  • Music Links
  • Removable Link Tree Logo
  • Facebook Pixel Integration
  • Scheduled Links
  • UTM Parameters
  • Google Analytics Integration


  • Starts at $97/month for the Pro plan (unlimited contacts, funnels, and landing pages)
  • Starter - $5/month
  • Pro - $9/month
  • Premium - $24/month
  • Features vary in each pricing plan

Target Users

  • Digital marketing agencies
  • Businesses/professionals who require comprehensive tools
  • Individuals & businesses who want to share links on social media profiles.
  • Influencers, content creators, and SMBs

Which Offers Better Communication?

Using GoHighLevel’s integration of Facebook Messenger, Shopify, Stripe, TikTok, and Quickbooks, as well as efficient SMS, phone calls, and emails, you can ensure that your leads are in constant communication. This gives you greater control over your communication methods and ensures they are well-coordinated. It also improves the client experience. GHL has many options for integrating with other platforms, the majority of which are beneficial for marketing.

Linktree focuses more on providing a single web page with all your links. It does not focus on direct engagement and communication.

Which Offers a Better User Interface?

GoHighLevel is an advanced CRM tool providing a sophisticated user interface designed for marketing businesses. It offers users with a wide range of functionalities and features. 

Linktree’s UI is simple, straightforward, and easy to navigate. Users can easily create and customize link trees.

Which Has Better Capabilities for Marketing Automation?

Regarding onboarding flows, segmented email marketing, and behavioral tracking, GHL packs a robust suite straight out of the box. Easy drag-and-drop workflow builders allow you to create intricate lifecycle journeys automatically.

However, to unlock more advanced marketing automation functionality, Kajabi partners with Ontraport, one of the leading players in the space. So, you can scale automation significantly for those willing to invest in the higher-level Kajabi plan and Ontraport addon. For easy-to-start but still powerful automation, GHL takes the lead.

Which Provides Better Reporting & Analytics?

GHL provides comprehensive and in-depth insights into your advertising campaigns (ROI, conversion rates) with its superior analytics and reporting capabilities. Additionally, you can examine business performance and client involvement. GoHighLevel’s analytics are specifically made for companies looking to uncover and improve their strategies. You can get insights into email open rates, SMS delivery, CTR, and much more.

Linktree offers basic reports to users about link performance. You can keep track of engagement, views, and clicks. The platform has a simple dashboard that can give a visual representation of the analytics. 

Which is More Affordable?

GoHighLevel is designed for SMBs, large enterprises, marketing professionals, and entrepreneurs. Its pricing can vary as your business grows. It offers a versatile range of professional tools, guaranteeing that you receive the best-suited services and tools as your business scales.

Linktree offers a free version that can be used forever, but it has limited features. Its different pricing plans all have varying features. With a monthly subscription, you can access more customizable options. It is an excellent tool for businesses and individuals who wish to share links on their social networks.

However, one can easily make their own landing page using GoHighLevel, WordPress, and other blogging platforms. So you won’t have to worry about a middleman and can easily direct traffic to your website.

GoHighLevel Vs. Linktree: Which is Ideal For Agencies?

It is clear that GoHighLevel is ideal for marketing agencies and other businesses that require marketing automation tools and CRM. It is specifically designed to streamline business processes like sales funnel automation, email & SMS marketing, blogging, CRM, building landing pages, and much more. This makes it an ideal solution for marketing agencies. It also offers white-labeling. 

You can easily remove GHL  branding components and white-label the websites and landing pages you create.

  • Remove all GoHighLevel logos, icons, and footer credits. Add your own domain.
  • Change the theme colors and dashboard logos.

Agencies can really benefit from this when creating content for customers. You can easily produce a fully branded product under your name. It can greatly improve your business’s credibility. 

If you lack the time to make the most of this feature, reach out to a white-label service provider like HexaClicks, they can help you set up your GHL account.

If you are an agency with simple link-sharing needs, Linktree may be a more suitable solution. Ensure you analyze your business needs and requirements and test out the features of every platform you consider before opting in.

FAQs – Go High Level vs Linktree

Even in the free plan, you can add unlimited links.

Can you send invoices with GoHighLevel?

Yes, you can send invoices to your customers.

Is GoHighLevel good for search engine optimization?

GHL integrates Yext, which allows users to easily take advantage of local SEO capabilities and optimize their online presence.

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